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PRISM cover In-Store Marketing Institute and Nielsen In-Store

PRESENTS:

In-Store Traffic: Where Are the Shoppers, and Where Are the Opportunities?

An Omnibus study on traffic in Supermarkets and Drugstores based on data and insights produced by Nielsen In-Store

Cost: $5,000

Download Order Form

Click here for a PDF slideshow more fully describing this valuable report.

Overview

  • Where customers are shopping in the store (and where they're not)
  • What's considered essential to shoppers (and what's not)
  • Where opportunities exist in changing times
  • Excel spreadsheet dimensions
    • Over 30 retailer banners aggregated across supermarkets & drugstores
    • 24 store zones & 308 categories
    • 65 weeks of data, ending January 3, 2009
    • Impressions (traffic) & Conversion (sales)

After You Order

  • Upon receipt of payment, primary contact will be asked by the Institute to submit roster of all individuals within the company to receive the study. (50 Maximum)
  • The Institute will create user names and passwords for each user and send to the primary contact for distribution.
  • The Institute will send each user the report files. Usernames and passwords will be forwarded by company’s primary contact.

Terms & Conditions

  • The study can be printed but will have a watermark on each page.
  • Users are not permitted to copy and paste from the report.
  • The number of computers from which the report can be opened is limited to 3 for each user.
  • The document is highly confidential and is intended to be used only by the licensed users.
  • It is unlawful and strictly forbidden to forward or copy the document or parts of the document by any means, either manual or electronic.
  • The report and its accompanying data file cannot be shared with anyone who is not a registered user. It contains an embedded digital code to track its usage and identify users.

For questions about the report, contact at (847) 675-7400, ext. 178.